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Residence 7

Client: Residence 7   |   Visual Identity, Print Collateral

A visual identity was developed for luxury apartments located in a restored Art Nouveau building in central Prague. The identity needed to support a premium residential offering while respecting the building’s historical character and architectural presence.

An ornamental detail from the façade was refined into a distinctive symbol, creating a connection rooted in the building’s heritage. The identity reflects the elegance and structure of the architecture, using balanced typography and a composed visual style that keeps the building as the main reference.

Applied across printed materials and communication touchpoints, the identity supports the residence’s positioning.

Made at Fiala & Šebek Visual Communications.

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RESIDENCE707B.jpg
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Creative Direction / Jiří Fiala
Strategy / Martin Vlk
Concept & Design / Josefi Helo
Client Management / Jana Dočekalová
Artwork & DTP / Mojmír Belovič


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Fiala & Šebek Visual Communications. All rights reserved

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